Keeping it real... opportunities for CPG #startup brands with small shops; and a close look at how the now notable brand SEEDLIP boldly approached their startup phase.
Retail strategies - a startup reality check
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I am so glad to hear this resonated with a founder like yourself! I will be posting other topics in my blog in the coming months that I hope will provide more of my observations as a BRAND + COMPLIANCE EXPERT. The BLOG TOPICS will focus on 3 categories
Clean Brand
Optimizing branding treatments around pack standards
What's Inside
Examining how pack standards might impact branding treatments
Brand Experience
Examining current trends in CPG marketing through the lens of existing product brands and the various retailers.
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Stay tuned for more!.....
Absolutely fascinating read. Thank you for sharing this!